Are Some Using Facebook To Block Older Workers From Job Ads

Ageism remains a prevalent problem in some areas of the workforce. While the internet has made it remarkably easy to find and apply for a job, it also allows for employers to be much more discerning. That discernment, it appears, may veer into discrimination.

Some of the nation’s leading employers have turned to targeted Facebook ads in an effort to seek out applicants. The social media platform’s ad model allows for incredibly granular targeting, and specific age groups fall under a demographic that can be isolated. Does this hyper-focused targeting violate the law?

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